With stocks down 30% this year in what's been dubbed the Saaspocalypse, investors are certainly anxious. Sierra builds AI agents that transform how companies engage with their customers. As we move from a world of productivity tools for people to software that can deliver outcomes itself, what does it mean for businesses and the vendors that serve them?

Most AI tools never make it past the enterprise pilot. May Habib shares the WRITER playbook for breaking through at scale: what it actually takes to move from promising vendor to indispensable partner inside large organisations. If you're trying to sell to, deploy in, or build for the enterprise, what do you need to get right?