Alicia Shapiro
CMO, Head of News Reporting
AiNews.com
Alicia Shapiro is the Chief Marketing Officer and Head of News Reporting at AiNews.com — a global platform covering the latest developments in artificial intelligence. She leads marketing and editorial strategy, manages audience growth, and hosts the Driving Tomorrow: Conversations with AI Leaders podcast, where she spotlights innovators shaping the future of AI. Alicia is passionate about making complex AI topics understandable and advancing responsible, human-centered journalism.
Customer Engine
Customer Engine
Powering the Full Customer Journey
AI is reshaping how companies guide users from discovery to conversion and every touchpoint in between. Learn how leading teams are syncing marketing, sales, and support around real-time signals to deliver more personal, responsive customer journeys at scale.
Best for:
Customer ExperienceMarketingLegal, Compliance, Policy
Customer Engine
Customer Engine
How to market your AI tools successfully
Powerful tech doesn’t sell itself. Success depends on clear positioning, intuitive messaging, and the ability to earn trust fast. Learn how top marketers are driving adoption in a world where buyers are skeptical, timelines are short, and everyone claims to be “AI-powered.”
Best for:
Customer ExperienceMarketing
Control Room
Control Room
Training Taste: How AI Is Learning What Shoppers Actually Want
Julie Bornstein is building Daydream to decode the visual nuance of fashion, while Purva Gupta’s Lily AI translates product attributes into emotional relevance. Both are using AI to map intent and language to inventory. This session dives into how retail AI is shifting from optimizing logistics to predicting desire.
Best for:
SalesTechnology
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